diff --git a/.cursorrules b/.cursorrules
deleted file mode 100644
index f794c55ad..000000000
--- a/.cursorrules
+++ /dev/null
@@ -1,81 +0,0 @@
-@@ -0,0 +1,80 @@
-# Unity 6000.1.0f1 + URP 프로젝트 규칙
-
-## 기술 스택
-- Unity 버전: 6000.1.0f1
-- 렌더링 파이프라인: Universal Render Pipeline (URP)
-
-## 코딩 원칙
-### 1. 아키텍처 설계
-- 모듈화된 컴포넌트 기반 아키텍처 적용
-- MVVM 패턴 적극 활용
-- GameState, GameEvent, GameFlow, GameFramework 구조 활용
-- Restaurant 관련 시스템 모듈화 (RestaurantState, RestaurantEvent, RestaurantCharacter 등)
-- 레이어 간 의존성 최소화
-
-### 2. 종속성 관리
-- 인터페이스 기반 설계 우선
-- 구체 클래스보다 추상화 선호
-- Dependency Injection 패턴 활용
-- 강한 결합도 지양, 느슨한 결합도 지향
-
-### 3. 유지보수성
-- SOLID 원칙 준수
-- 단일 책임 원칙 (SRP) 엄격 적용
-- 개방-폐쇄 원칙 (OCP) 준수
-- 코드 재사용성 극대화
-
-### 4. 확장성
-- 플러그인 아키텍처 패턴 적용
-- 이벤트 기반 시스템 활용
-- 모듈화된 컴포넌트 설계
-- 새로운 기능 추가 시 기존 코드 수정 최소화
-
-### 5. 명명 규칙 (Naming Conventions)
-- **변수명**: 의미있는 단어 사용, 줄임말 지양
-  - ❌ `btn`, `txt`, `obj`, `go`, `ui`, `mg`, `ctrl`, 'kvp' (kvp같은 경우 key 또는 value가 무엇인지 알 수 있는 변수명 사용)
-  - ✅ `button`, `text`, `object`, `gameObject`, `userInterface`, `manager`, `controller`
-  - ✅ `keyValuePair`, `tabValueButton`, `enumValueTabButton` (구체적인 의미 표현)
-- **함수명**: 동사로 시작하는 명확한 의미 표현
-  - ❌ `Init()`, `Setup()`, `Get()`, `Set()`
-  - ✅ `Initialize()`, `SetupComponents()`, `GetPlayerData()`, `SetPlayerHealth()`
-
-### 6. 코드 스타일
-- **논리 연산자**: `!` 키워드 대신 `== false` 사용
-  - ❌ `if (!isActive)`, `if (!hasComponent)`
-  - ✅ `if (isActive == false)`, `if (hasComponent == false)`
-- **문자열**: 리터럴보다 상수 사용 권장
-- **컬렉션 타입**: 성능상 우월한 경우가 아닌 이상 `List<>` 사용 권장
-  - ❌ `int[]`, `string[]`, `GameObject[]` (일반적인 경우)
-  - ✅ `List<int>`, `List<string>`, `List<GameObject>` (일반적인 경우)
-  - ⚠️ `int[]` (고정 크기, 성능이 중요한 경우만)
-
-## Unity 특화 규칙
-### URP 최적화
-- URP 렌더링 파이프라인 최적화 우선
-- Shader Graph 활용 권장
-- Volume 시스템 적극 활용
-- 렌더링 성능 모니터링
-
-### 성능 고려사항
-- Object Pooling 패턴 적용
-- 메모리 할당 최소화
-- 적절한 Update/LateUpdate 사용
-- Addressables 시스템 활용
-
-## 프로젝트 구조
-- Assets/_DDD: 프로젝트 핵심 시스템 (프로젝트명)
-- Assets/_ScriptAssets: 스크립트 에셋 및 ScriptableObject
-- Assets/_Scripts: 모듈화된 스크립트 시스템들
-  - GameFramework: 게임 프레임워크 핵심
-  - GameState: 게임 상태 관리
-  - GameEvent: 게임 이벤트 시스템
-  - GameFlow: 게임 플로우 제어
-  - Restaurant*: 레스토랑 시뮬레이션 관련 시스템
-  - InputSystem: 입력 시스템
-  - Audio: 오디오 시스템
-- 각 폴더별 명확한 책임 분리
-
-## 프레임워크 활용
-- 기존 프레임워크와의 통합 방법
-- 커스텀 프레임워크 확장 방법
diff --git a/.gitignore b/.gitignore
index 09557b96f..d4ed32b8a 100644
--- a/.gitignore
+++ b/.gitignore
@@ -98,11 +98,7 @@ Packages/com.distantlands.cozy.core/Samples~/Legacy Integrations/*.unitypackage.
 Assets/_DDD/_Addressables/Sprites/*
 .autosave/
 
-*/Assets/AddressableAssetsData/AssetGroups/*.asset
-*/Assets/AddressableAssetsData/Android*
-*/Assets/AddressableAssetsData/iOS*
-*/Assets/AddressableAssetsData/Windows*
-*/Assets/AddressableAssetsData/*/*.bin*
+*/Assets/AddressableAssetsData/*
 
 ProjectSettings/Packages/com.unity.probuilder/Settings.json
 *.DotSettings
diff --git a/Assets/External/HighlightPlus/Runtime/Resources/HighlightPlus/HighlightClearStencil.shader b/Assets/External/HighlightPlus/Runtime/Resources/HighlightPlus/HighlightClearStencil.shader
old mode 100755
new mode 100644
diff --git a/Assets/External/HighlightPlus/Runtime/Resources/HighlightPlus/blueNoiseVL.png b/Assets/External/HighlightPlus/Runtime/Resources/HighlightPlus/blueNoiseVL.png
old mode 100755
new mode 100644
diff --git a/Assets/_DDD/Editor/ProjectSetupMenu.cs b/Assets/_DDD/Editor/ProjectSetupMenu.cs
index 5e4ab12bd..0eb35a5ce 100644
--- a/Assets/_DDD/Editor/ProjectSetupMenu.cs
+++ b/Assets/_DDD/Editor/ProjectSetupMenu.cs
@@ -6,9 +6,7 @@ namespace DDD
 {
 	public static class ProjectSetupMenu
 	{
-		private const string MenuPath = "Tools/Project Setup";
-
-		[MenuItem(MenuPath)]
+		[MenuItem("ProjectDDD/Project Setup", priority = 0)]
 		public static void OpenSetupByType()
 		{
 			var guids = AssetDatabase.FindAssets("t:" + nameof(ProjectDDD_Setup));
diff --git a/Assets/_DDD/_ScriptAssets/Localization/Global_Message/Global_Message Shared Data.asset b/Assets/_DDD/_ScriptAssets/Localization/Global_Message/Global_Message Shared Data.asset
index f72ccaea1..8848c4ed4 100644
--- a/Assets/_DDD/_ScriptAssets/Localization/Global_Message/Global_Message Shared Data.asset	
+++ b/Assets/_DDD/_ScriptAssets/Localization/Global_Message/Global_Message Shared Data.asset	
@@ -1,3 +1,3 @@
 version https://git-lfs.github.com/spec/v1
-oid sha256:bd5656b17d06c87cced68dd83f7c6a58b0553c3d22fb1d9195f4c83077794c5b
-size 1843
+oid sha256:0c2c5ce8eb1cd28baae61c49d9fc5d2e9aa85366ad84b80c70badec2055bc6a6
+size 1937
diff --git a/Assets/_DDD/_ScriptAssets/Localization/Global_Message/Global_Message_en.asset b/Assets/_DDD/_ScriptAssets/Localization/Global_Message/Global_Message_en.asset
index 618e9e48b..45208b09e 100644
--- a/Assets/_DDD/_ScriptAssets/Localization/Global_Message/Global_Message_en.asset
+++ b/Assets/_DDD/_ScriptAssets/Localization/Global_Message/Global_Message_en.asset
@@ -1,3 +1,3 @@
 version https://git-lfs.github.com/spec/v1
-oid sha256:ae79c300a2d4ebbfb0fcab6b08dc87bed28d3e990f0d12e1ec27e07c00e15aae
-size 2149
+oid sha256:cf994ec42335af2b466cf4baeb551825db41d72bbec51fbd675832f3fbecf295
+size 2504
diff --git a/Assets/_DDD/_ScriptAssets/Localization/Global_Message/Global_Message_ja.asset b/Assets/_DDD/_ScriptAssets/Localization/Global_Message/Global_Message_ja.asset
index 7f32fccf8..385f020c9 100644
--- a/Assets/_DDD/_ScriptAssets/Localization/Global_Message/Global_Message_ja.asset
+++ b/Assets/_DDD/_ScriptAssets/Localization/Global_Message/Global_Message_ja.asset
@@ -1,3 +1,3 @@
 version https://git-lfs.github.com/spec/v1
-oid sha256:309d58c509f19a6793c7d0f6bf0f48449c85876296e0088612020f2ad395c6da
-size 2092
+oid sha256:1b832ff55683ef5aaf516e2d49aeb9971d579aa05e4a09c9733ccdc439f5b6e9
+size 2447
diff --git a/Assets/_DDD/_ScriptAssets/Localization/Global_Message/Global_Message_ko.asset b/Assets/_DDD/_ScriptAssets/Localization/Global_Message/Global_Message_ko.asset
index 04ccfb94e..6a7219f4b 100644
--- a/Assets/_DDD/_ScriptAssets/Localization/Global_Message/Global_Message_ko.asset
+++ b/Assets/_DDD/_ScriptAssets/Localization/Global_Message/Global_Message_ko.asset
@@ -1,3 +1,3 @@
 version https://git-lfs.github.com/spec/v1
-oid sha256:2e3bbade411875459bc539828e1dd95ffadcdfd1f5367b0916a7a20e137ad99e
-size 3011
+oid sha256:413be82468f4caf104578487bc88f66e0bcf581a3239e1eff712644f90bfcf7d
+size 3688
diff --git a/Assets/_DDD/_ScriptAssets/Localization/Item_Description/Item_Description Shared Data.asset b/Assets/_DDD/_ScriptAssets/Localization/Item_Description/Item_Description Shared Data.asset
index 023c659e5..611ef2d5b 100644
--- a/Assets/_DDD/_ScriptAssets/Localization/Item_Description/Item_Description Shared Data.asset	
+++ b/Assets/_DDD/_ScriptAssets/Localization/Item_Description/Item_Description Shared Data.asset	
@@ -1,3 +1,3 @@
 version https://git-lfs.github.com/spec/v1
-oid sha256:49c22b27dac2ada105b9bef031fc6b6b79e2900f50fef951d6d4a34837085a10
+oid sha256:b3c099dbdc467ad972aa56e1feb4577a1ed0d726d22f0407d24ef7cc103bf023
 size 5985
diff --git a/Assets/_DDD/_ScriptAssets/Localization/Item_Description/Item_Description_en.asset b/Assets/_DDD/_ScriptAssets/Localization/Item_Description/Item_Description_en.asset
index 6c88d8ac7..1c5d7b315 100644
--- a/Assets/_DDD/_ScriptAssets/Localization/Item_Description/Item_Description_en.asset
+++ b/Assets/_DDD/_ScriptAssets/Localization/Item_Description/Item_Description_en.asset
@@ -1,3 +1,3 @@
 version https://git-lfs.github.com/spec/v1
-oid sha256:ab3992de9014e875028a2e7a808fe461ba9e384467f2c29b9b94f7d57b1b64d7
+oid sha256:4c0abae5999c2023cbf828638fa80b6691959429da1c38fecb7b43a351f3a0f0
 size 4610
diff --git a/Assets/_DDD/_ScriptAssets/Localization/Item_Description/Item_Description_ja.asset b/Assets/_DDD/_ScriptAssets/Localization/Item_Description/Item_Description_ja.asset
index 9b782352a..3fcb53c3d 100644
--- a/Assets/_DDD/_ScriptAssets/Localization/Item_Description/Item_Description_ja.asset
+++ b/Assets/_DDD/_ScriptAssets/Localization/Item_Description/Item_Description_ja.asset
@@ -1,3 +1,3 @@
 version https://git-lfs.github.com/spec/v1
-oid sha256:e2d78933d83d32aa1a9b6f859b3fc97dd6d28f10f6096eb89983f1197373bdd5
+oid sha256:4c8eb49aa11cbac5849fe7daecfcca2f8d9571940d36faa3a67aa806079f6c1a
 size 4610
diff --git a/Assets/_DDD/_ScriptAssets/Localization/Item_Description/Item_Description_ko.asset b/Assets/_DDD/_ScriptAssets/Localization/Item_Description/Item_Description_ko.asset
index b8fc449e9..32abda009 100644
--- a/Assets/_DDD/_ScriptAssets/Localization/Item_Description/Item_Description_ko.asset
+++ b/Assets/_DDD/_ScriptAssets/Localization/Item_Description/Item_Description_ko.asset
@@ -1,3 +1,3 @@
 version https://git-lfs.github.com/spec/v1
-oid sha256:14c9053be6c55239da3976d5789af3798197573b48807fd66284920ad6790b85
+oid sha256:4e665f359689cc383316138abf404c95c2869224cf63014d4da8c09942f7b9c2
 size 13002
diff --git a/Assets/_DDD/_ScriptAssets/Localization/Item_Name/Item_Name Shared Data.asset b/Assets/_DDD/_ScriptAssets/Localization/Item_Name/Item_Name Shared Data.asset
index 814a717d0..441e06fa4 100644
--- a/Assets/_DDD/_ScriptAssets/Localization/Item_Name/Item_Name Shared Data.asset	
+++ b/Assets/_DDD/_ScriptAssets/Localization/Item_Name/Item_Name Shared Data.asset	
@@ -1,3 +1,3 @@
 version https://git-lfs.github.com/spec/v1
-oid sha256:b2d991be9555059bf7a14d73dcdf507606b20eb01d36b525407412720f4b6573
+oid sha256:c80bda799915c85651eb65d5b076b9bf8998e477673aedc295c69f5999581f48
 size 5571
diff --git a/Assets/_DDD/_ScriptAssets/Localization/Item_Name/Item_Name_en.asset b/Assets/_DDD/_ScriptAssets/Localization/Item_Name/Item_Name_en.asset
index c9ffcafb6..d1d795ee8 100644
--- a/Assets/_DDD/_ScriptAssets/Localization/Item_Name/Item_Name_en.asset
+++ b/Assets/_DDD/_ScriptAssets/Localization/Item_Name/Item_Name_en.asset
@@ -1,3 +1,3 @@
 version https://git-lfs.github.com/spec/v1
-oid sha256:345f7add01e47e5a6f3b04b9ee9e4428b595742c4050a2c14016e6901a36d6c6
+oid sha256:de0e1bba7cfe170fb966ea389fadda35a7eeff6cb88bbcc2fdd194a578fa77df
 size 5165
diff --git a/Assets/_DDD/_ScriptAssets/Localization/Item_Name/Item_Name_ja.asset b/Assets/_DDD/_ScriptAssets/Localization/Item_Name/Item_Name_ja.asset
index 3d34c8238..e33405d31 100644
--- a/Assets/_DDD/_ScriptAssets/Localization/Item_Name/Item_Name_ja.asset
+++ b/Assets/_DDD/_ScriptAssets/Localization/Item_Name/Item_Name_ja.asset
@@ -1,3 +1,3 @@
 version https://git-lfs.github.com/spec/v1
-oid sha256:4f8133cfb8dc0f96d5c79c499e11ca74fe50887755293001f074bc0b1c1ce78c
+oid sha256:d2687aa757b9927b234cf7ce29cf5bb685578749327b7e92d2f87c1a7f190776
 size 4553
diff --git a/Assets/_DDD/_ScriptAssets/Localization/Item_Name/Item_Name_ko.asset b/Assets/_DDD/_ScriptAssets/Localization/Item_Name/Item_Name_ko.asset
index 8ca98fd7b..50e590491 100644
--- a/Assets/_DDD/_ScriptAssets/Localization/Item_Name/Item_Name_ko.asset
+++ b/Assets/_DDD/_ScriptAssets/Localization/Item_Name/Item_Name_ko.asset
@@ -1,3 +1,3 @@
 version https://git-lfs.github.com/spec/v1
-oid sha256:21c944ceb62a7b06f2181121226a833321f7549ac97195defeefc6bbd2c898af
+oid sha256:43f0a9d68fa7591220378417de17e66e964604ef4caf4b98986f1edbe39dcb6f
 size 5858
diff --git a/Assets/_DDD/_ScriptAssets/Localization/Item_Taste/Item_Taste Shared Data.asset b/Assets/_DDD/_ScriptAssets/Localization/Item_Taste/Item_Taste Shared Data.asset
index 2898194bf..e34fdbfd6 100644
--- a/Assets/_DDD/_ScriptAssets/Localization/Item_Taste/Item_Taste Shared Data.asset	
+++ b/Assets/_DDD/_ScriptAssets/Localization/Item_Taste/Item_Taste Shared Data.asset	
@@ -1,3 +1,3 @@
 version https://git-lfs.github.com/spec/v1
-oid sha256:b86175f331968f72462c3f2a9f454184c3528845687031844520746b28e9162a
+oid sha256:88c760e228bbf430841ae34c11bf7655bfb4901a2209f3169e0ffed31e374eda
 size 2361
diff --git a/Assets/_DDD/_ScriptAssets/Localization/Item_Taste/Item_Taste_en.asset b/Assets/_DDD/_ScriptAssets/Localization/Item_Taste/Item_Taste_en.asset
index 6891abc58..3bbb95539 100644
--- a/Assets/_DDD/_ScriptAssets/Localization/Item_Taste/Item_Taste_en.asset
+++ b/Assets/_DDD/_ScriptAssets/Localization/Item_Taste/Item_Taste_en.asset
@@ -1,3 +1,3 @@
 version https://git-lfs.github.com/spec/v1
-oid sha256:893968454758bde0c20c974dbd90be7eaccafd1aaa5e299ae27a5df754a4d8d6
+oid sha256:af17b2e8207ecfdb0099b963c573cdc466caf75f6d4843036da9a65e108a2101
 size 2150
diff --git a/Assets/_DDD/_ScriptAssets/Localization/Item_Taste/Item_Taste_ja.asset b/Assets/_DDD/_ScriptAssets/Localization/Item_Taste/Item_Taste_ja.asset
index b1e5c0375..67b968ac5 100644
--- a/Assets/_DDD/_ScriptAssets/Localization/Item_Taste/Item_Taste_ja.asset
+++ b/Assets/_DDD/_ScriptAssets/Localization/Item_Taste/Item_Taste_ja.asset
@@ -1,3 +1,3 @@
 version https://git-lfs.github.com/spec/v1
-oid sha256:7046099d5baab4c043a1bcc2d65a393eea3849f8e1e1efcb05cb4443715e45fb
+oid sha256:f0e79869ea8394207c987a5432d933e9ccef96ea30885ab5cfee17a731a7dcc3
 size 2026
diff --git a/Assets/_DDD/_ScriptAssets/Localization/Item_Taste/Item_Taste_ko.asset b/Assets/_DDD/_ScriptAssets/Localization/Item_Taste/Item_Taste_ko.asset
index 261bb68e5..8163a7bc7 100644
--- a/Assets/_DDD/_ScriptAssets/Localization/Item_Taste/Item_Taste_ko.asset
+++ b/Assets/_DDD/_ScriptAssets/Localization/Item_Taste/Item_Taste_ko.asset
@@ -1,3 +1,3 @@
 version https://git-lfs.github.com/spec/v1
-oid sha256:9153c4c378e339d0077cbfa971a4da24fc483eedef93e0dee5ac44d8a7504591
+oid sha256:accad71307afc0c4b553ccf6ccd1f0bbe1e1e0e737edcc983f7069d461ebd6c5
 size 2392
diff --git a/Assets/_DDD/_Scripts/GameFramework/Localization/LocalizationImporter.cs b/Assets/_DDD/_Scripts/GameFramework/Localization/LocalizationImporter.cs
index 6a92b0568..9ea7bd810 100644
--- a/Assets/_DDD/_Scripts/GameFramework/Localization/LocalizationImporter.cs
+++ b/Assets/_DDD/_Scripts/GameFramework/Localization/LocalizationImporter.cs
@@ -2,9 +2,11 @@
 using UnityEngine;
 using UnityEditor;
 using UnityEngine.Localization.Tables;
+using UnityEngine.Localization.Metadata;
 using System.Collections.Generic;
 using Newtonsoft.Json;
 using UnityEditor.Localization;
+using System.Linq;
 
 namespace DDD
 {
@@ -59,7 +61,16 @@ public static async void ImportAllFromSheet(string webAppUrl)
                             continue;
                         }
 
-                        table.AddEntry(sharedEntry.Id, row[localeCode]);
+                        // Smart String 처리 정책
+                        // 값에 SmartFormat 구문(중괄호)이 포함되어 있는 경우에만 Smart로 간주
+                        string value = row[localeCode];
+                        bool containsSmartSyntax = ContainsSmartFormatSyntax(value);
+
+                        var entry = table.AddEntry(sharedEntry.Id, value);
+                        if (entry != null)
+                        {
+                            entry.IsSmart = containsSmartSyntax;
+                        }
                         EditorUtility.SetDirty(table);
                     }
                 }
@@ -69,6 +80,19 @@ public static async void ImportAllFromSheet(string webAppUrl)
 
             Debug.Log("<color=green>[Localization Import]</color> 완료: Google Sheet → Unity");
         }
+
+        /// <summary>
+        /// SmartFormat 사용 여부를 간단히 추정합니다.
+        /// 대부분의 SmartFormat 구문은 중괄호를 포함하므로 값에 '{'와 '}'가 모두 존재하는 경우 Smart로 판단합니다.
+        /// </summary>
+        private static bool ContainsSmartFormatSyntax(string value)
+        {
+            if (string.IsNullOrEmpty(value)) return false;
+            int openIdx = value.IndexOf('{');
+            if (openIdx < 0) return false;
+            int closeIdx = value.IndexOf('}', openIdx + 1);
+            return closeIdx >= 0;
+        }
     }
 }
 #endif
\ No newline at end of file
diff --git a/Assets/_DDD/_Scripts/GameFramework/Localization/LocalizationSyncTool.cs b/Assets/_DDD/_Scripts/GameFramework/Localization/LocalizationSyncTool.cs
index 392f81970..c69d3304e 100644
--- a/Assets/_DDD/_Scripts/GameFramework/Localization/LocalizationSyncTool.cs
+++ b/Assets/_DDD/_Scripts/GameFramework/Localization/LocalizationSyncTool.cs
@@ -7,13 +7,13 @@ public static class LocalizationSyncTool
     {
         public static readonly string WebAppUrl = "https://script.google.com/macros/s/AKfycbwVQ7_x0Didf_13h3qPB9lSMobBR9xr6nLffj_n8znNvfs-pdNylNA7nWzd2R-_IHGf/exec";
 
-        [MenuItem("Tools/Localization/Google Sheet → Unity")]
+        [MenuItem("ProjectDDD/Localization/Google Sheet → Unity")]
         public static void ImportAll()
         {
             LocalizationImporter.ImportAllFromSheet(WebAppUrl);
         }
 
-        [MenuItem("Tools/Localization/Unity → Google Sheet")]
+        [MenuItem("ProjectDDD/Localization/Unity → Google Sheet")]
         public static void ExportAll()
         {
             LocalizationExporter.ExportAllToSheet(WebAppUrl);